Pitaluga

About

JULIO PITALUGA

Senior Brand Designer & Creative Strategist

I'm a multidisciplinary designer and creative strategist focused on building brands through visual identity, storytelling and integrated experiences.

My work sits at the intersection of design, strategy and business — translating complex challenges into clear, distinctive creative systems across digital, physical and experiential touchpoints.

I believe great design starts with understanding people.

My approach combines strategy, curiosity and visual craft to turn complex challenges into clear, meaningful brand experiences. I see design not simply as decoration, but as a tool to create connection, influence perception and move businesses forward.

Experience

WINSUPPLY INC.
Graphic Designer / Creative Lead
2022 — Present

Dayton, Ohio

Brand Strategy · Creative Direction · Integrated Campaigns · Art Direction · Brand Experiences

Developed scalable brand and campaign systems supporting 35+ Local Companies while maintaining consistency across a decentralized national organization.

Led creative strategy and execution across 19+ Cincinnati Bengals home-game experiences and additional sports and vendor partnerships.

Partnered with executive leadership, vendor teams and business stakeholders to transform strategic objectives into campaigns, activations and brand experiences.

THE SINCLAIR CLARION
Creative Art Director & Multimedia Designer
2021 — 2022

Progressed across design, multimedia and creative leadership roles, ultimately directing the visual identity of Sinclair College's student publication across print and digital platforms.

Led art direction, editorial design and multimedia storytelling while producing video, social and campus engagement content.

KAICIID
International Graphic Designer
2020 — 2021

Designed multilingual campaigns and institutional communications for an international organization operating across cultures and markets.

Produced editorial, digital, social and video content in English, Arabic, Spanish and French, collaborating on initiatives involving global organizations and humanitarian programs.

IPOG
Graphic Designer & Multimedia Specialist
2019 — 2021

Developed brand identities, campaigns, advertising and educational experiences across digital and physical channels.

During the transition to remote learning, co-developed the visual identity and digital experience for the institution's online education platform, helping translate an established offline brand into a new digital environment.

MY MIXTAPEZ
Brand Designer & Creative Content Designer
2017 — 2019

Developed visual identities, campaigns, motion graphics and branded content for a global music and entertainment platform connecting artists directly with their audiences.

Created campaigns and visual systems across music releases, documentaries, events, digital products and artist collaborations while helping shape the company's broader visual identity.

LEDWAVE / DURO PVC
Head Graphic Designer
2016 — 2017

Led brand and visual communications across multiple businesses, developing integrated campaigns spanning branding, digital marketing, social media, video, catalogs, email and sales materials.

TOTVS / PC SISTEMAS
Marketing Designer / Brand Specialist
2014 — 2015

Managed brand execution and marketing communications across digital and physical channels for one of Latin America's largest enterprise technology companies.

Developed campaigns, internal communications, digital assets, promotional materials and brand applications while helping ensure consistent use of the corporate identity.

SENAI GOIAS
Graphic Designer - graphic designer instructor
2011 — 2013

Began my professional design career creating institutional and educational communications before later teaching graphic design in the organization's distance-learning program.


1

BRAND DESIGN

Brand Identity Visual Systems Art Direction Design Direction Visual Storytelling

1

BRAND DESIGN

Brand Identity Visual Systems Art Direction Design Direction Visual Storytelling

2

CREATIVE STRATEGY

Brand Strategy Creative Strategy Campaign Development Consumer-Centric Design Concept Development

2

CREATIVE STRATEGY

Brand Strategy Creative Strategy Campaign Development Consumer-Centric Design Concept Development

3

CREATIVE LEADERSHIP

Creative Direction Cross-Functional Collaboration Integrated Campaigns Brand Experiences End-to-End Execution

3

CREATIVE LEADERSHIP

Creative Direction Cross-Functional Collaboration Integrated Campaigns Brand Experiences End-to-End Execution

4

BRAND ACTIVATION

Digital & Social Retail & Trade Experiential Design Sports Partnerships Environmental Graphics

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BRAND ACTIVATION

Digital & Social Retail & Trade Experiential Design Sports Partnerships Environmental Graphics

  • "Very proud to say I watched Julio grow into a great designer. He is a great asset and a hard worker. I expect a great future for this young man."

    Juan Duenas

    CEO, My Mixtapez Inc.

  • "I've had the privilege of working closely with Júlio Pitaluga and witnessing his outstanding talent, professionalism, and dedication. He is ethical, creative, adaptable, and a strong team player."

    Rob Duarte

    Graphic Designer - Illustrator, UN

  • "Julio is a dedicated and talented designer. At Winsupply, he’s improved our brand, led digital campaigns, and consistently added value with a great attitude and strong work ethic."

    Daryn Cherry

    VP of Marketing

  • "Júlio is a creative and driven professional, always seeking new solutions. His work balances aesthetics and functionality, and he easily adapts to different demands, consistently drawing from high-quality references."

    Bruno Azambuja

    Marketing Coordinator, IPOG

LET'S CONNECT.
Building brands, solving creative challenges, and creating meaningful experiences.

juliopitaluga@gmail.com

LET'S CONNECT.
Building brands, solving creative challenges, and creating meaningful experiences.

juliopitaluga@gmail.com

LET'S CONNECT.
Building brands, solving creative challenges, and creating meaningful experiences.

juliopitaluga@gmail.com